Free PMM skills
for Claude Code.

Open-source skills that run your messaging, positioning, and message testing — systematically. Install in 10 minutes. Free forever.

Foundation

Know your buyer. Nail your positioning. Test your messaging.

message-market-fit

Audit messaging against real buyer pains across 5 pillars, generate test variants, run a 3-week multi-channel test, and declare a winner.

icp-definition

Build a layered Ideal Customer Profile across firmographic, behavioral, psychographic, and language dimensions — plus anti-ICP signals.

positioning-audit

Define and score positioning across 5 dimensions. Flag positioning debt. Identify white space opportunities.

Build the stack. Synthesize the voice. Weaponize the competitive intel.

messaging-hierarchy

Build a 5-layer messaging stack — from POV to features — with quality tests at each layer, persona adaptation, and a 60-second pitch.

voc-synthesis

Synthesize transcripts, surveys, reviews, and CRM notes into a frequency-weighted Buyer Brain with echo language and contradiction maps.

competitive-landing-page

Generate production-ready "You vs. Competitor" landing pages with real review quotes and 13 conversion-optimized sections.

Ship the artifacts. Arm the team. Close the loop.

launch-brief

coming soon

Generate a launch brief from positioning + messaging inputs — channels, timeline, assets, and owners.

battle-card

coming soon

Build competitive battle cards your sales team will actually use — objections, proof points, and trap questions.

sales-narrative

coming soon

Turn your messaging hierarchy into a sales narrative with talk tracks, discovery questions, and email sequences.

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